Are your web page titles doing their job?
If you have spent more than a few hours on the internet then you've probably noticed a variety of page titles, ranging from bland and non-descriptive all the way to downright misleading. Most cases of poor web page titles are due to a lack of understanding. For example, have you ever seen a web page title ... in the search engine results pages. In most cases, 60 characters or less will be adequate to describe a web page and still display completely in most search engines.