Blogs and websites that have rich content are always going to do better than those that don't. I am sure you wondered where these blogs get their ideas, views and opinions. It is easy to write about something you are passionate about- but to do that most days of the week is extremely hard, since you would probably run out ... for you. Putting in some good, old-fashioned content work will yield better results for you. As the expression goes- you get out what you put in . !!